11(top 1%)
Impact Factor
12.7(top 1%)
extended IF
422(top 1%)
H-Index
324
authors
5.9K
papers
756.9K
citations
8.7K
citing journals
45.9K
citing authors

Most Cited Articles of Journal of Marketing

TitleYearCitations
UPC Scanner Pricing Systems: Are They Accurate?19948K
Evolving to a New Dominant Logic for Marketing20047.3K
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence19886.8K
The Commitment-Trust Theory of Relationship Marketing19946.8K
The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions20046K
A Conceptual Model of Service Quality and Its Implications for Future Research19855.7K
Product Elimination Decision Making: Does Formality Matter?19855.7K
Determinants of Long-Term Orientation in Buyer-Seller Relationships19945.3K
The Commitment-Trust Theory of Relationship Marketing19945.2K
The Exercise of Interfirm Power and Its Repercussions in U.S.-Japanese Channel Relationships19934.8K
New Product Diffusion Models in Marketing: A Review and Directions for Research19904.6K
Developing Buyer-Seller Relationships19874.5K
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence19884.4K
The Effect of a Market Orientation on Business Profitability19904.3K
A Conceptual Model of Service Quality and Its Implications for Future Research19854.3K
The Behavioral Consequences of Service Quality19964.2K
Market Orientation: Antecedents and Consequences19934.2K
Advertising Strategies to Increase Usage Frequency19964K
Cognitive Moral Development and Marketing19923.8K
Developing Buyer-Seller Relationships19873.7K
Conceptualizing, Measuring, and Managing Customer-Based Brand Equity19933.5K
Conceptualizing, Measuring, and Managing Customer-Based Brand Equity19933.4K
A Model of Distributor Firm and Manufacturer Firm Working Partnerships19903.4K
Measuring Service Quality: A Reexamination and Extension19923.4K
Servicescapes: The Impact of Physical Surroundings on Customers and Employees19923.2K