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Health Marketing Quarterly
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Top Articles
Health Marketing Quarterly
Economics
,
Business
1.1
(top 13%)
Impact Factor
1.2
(top 13%)
extended IF
29
(top 13%)
H-Index
197
authors
958
papers
5.8K
citations
1.6K
citing journals
3K
citing authors
Most Cited Articles of Health Marketing Quarterly
Title
Year
Citations
Factors influencing healthy eating habits among college students: an application of the health belief model
2009
155
Understanding health literacy for strategic health marketing: eHealth literacy, health disparities, and the digital divide
2008
152
Changing drivers' intentions and behaviours using fear-based driver fatigue advertisements
2002
66
The applicability of SERVQUAL in different health care environments
1999
64
Best practices of total quality management implementation in health care settings
2011
63
Trust in online prescription drug information among internet users: the impact on information search behavior after exposure to direct-to-consumer advertising
2002
61
Adding a competitive dimension to importance-performance analysis: an application to traditional health care systems
1991
61
Traveling abroad for medical care: U.S. medical tourists' expectations and perceptions of service quality
2011
53
Tackling no-show behavior: a market-driven approach
1998
49
Media credibility and informativeness of direct-to-consumer prescription drug advertising
2004
43
Applying social marketing principles to understand the effects of the radio diaries program in reducing HIV/AIDS stigma in Malawi
2008
40
An improved scale for assessing patients' trust in their physician
2001
40
Measuring patient-perceived hospital service quality: validity and managerial usefulness of HCAHPS scales
2014
38
Benefit and risk information in prescription drug advertising: review of empirical studies and marketing implications
2000
38
Dimensions of patient empowerment: implications for professional services marketing
2000
37
A social marketing approach to changing mental health practices directed at youth and adolescents
2004
35
Physicians' decision process for drug prescription and the impact of pharmaceutical marketing mix instruments
2005
35
Fear, coping, and information: a pilot study on motivating a healthy response
2002
35
Utilization of physician health care services in Mexico by U.S. Hispanic border residents
2002
35
Patient satisfaction and health status
2001
34
The effects of message framing, involvement, and nicotine dependence on anti-smoking public service announcements
2011
32
Direct-to-consumer advertising skepticism and the use and perceived usefulness of prescription drug information sources
2009
32
Factors influencing consumers' selection of a primary care physician
2002
32
Factors related to nurse retention and turnover: an updated study
1998
32
Strategic use of communication to market cancer prevention and control to vulnerable populations
2008
31
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How are inpact factors calculated?
The impact factor (IF) is calculated by counting citations from peer-reviewed journals only.
extended IF
also counts citations from books and conference papers. However, no patent, abstract, working papers, online documents, etc., are covered.
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