Citation of paper, The 70% Majority: Enduring Consumer Beliefs about Advertising

Authors Citing This Paper

AuthorCiting PapersAuthor's PapersAuthor's CitationsAuthor's IF
Debra Jones Ringold3156382.4
Lisa Bero226313,1615.3
Bikram Jit Singh Mann2242121.6
Andre M N Renzaho225635,94136.6
Lynne C Eagle2611,0271.9
Muhammad Abid Saleem1192193.4
Mark Speece1601,4401.5
Scott A Wright1152833.7
Romate J15231.9
Laura Marie Edinger-Schons1151815
Ioannis Kareklas1145085.6
Hyun Seung Jin1254895.9
Muhammad Mustafa Raziq1413742.9
Jeyavel, S1371
Nico Wiegand1213041.3
Katarzyna Bachnik16591.5
Donghee Shin12317,1544.9
Jo Cartwright118210.3
Ed S Tan163825.8
Eslavath Rajkumar110341.4
Richard E Petty131043,9678.8
Aymen Sajjad1233004.4
Jung E Ha-Brookshire1566972.4
Sophie C Boerman1311,46010.9
Werner J Reinartz1849,0438.4
Wonsun Shin1367964.6
Raoul Bell1884,9168.1
Peeter W J Verlegh1239116.4
Maria Wajid1440.8
Kara Chan11092,1151.5
Allen Joshua George17231.7
Wolfgang J Weitzl1181642
Geng Cui1572,2673.4
Yoon-Na Cho1205514.3
Jennifer Ball1141962
Helen McCormick1162804.5
Robert Nowacki110781.2
Ruben Huertas-Garcia1252571.7
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Journals Citing This Paper

JournalCiting PapersJournal's IFJournal's Star
Journal of Public Policy and Marketing123.8★★
SSRN Electronic Journal81
Journal of Consumer Affairs72★★
Journal of Advertising64.4★★
Journal of Marketing Communications42.2★★
Developments in Marketing Science: Proceedings of the Academy of Marketing Science30.1
Journal of Current Issues and Research in Advertising31.5★★
Journal of Consumer Psychology33.1★★
International Journal of Advertising33.6★★
Health Communication33.2★★
Marketing Theory22.5★★
Corporate Reputation Review21★★
Journal of International Consumer Marketing22.1★★
Journal of Promotion Management22.3★★
Health Marketing Quarterly21.1★★
Journal of Retailing and Consumer Services28.5★★
Computers in Human Behavior27.7★★
Journal of Business Ethics24.3★★
Journal of Marketing211★★
Sustainability23.6
Journal of Marketing & Public Policy14.5
Marketing Intelligence and Planning13.2★★
International Journal of Research Studies in Management10.5
Management-Reihe Corporate Social Responsibility10.1
Springer Texts in Business and Economics10.3
Australasian Marketing Journal15★★
International Journal of Innovation Management and Technology12.3
Marché Et Organisations10.3
Journal of Accounting & Marketing1
Advances in International Management1★★
Journal of Interactive Advertising16.2★★
Journal of Euromarketing1★★
International Journal of Pharmaceutical and Healthcare Marketing11.3
Journal of Historical Research in Marketing10.3★★
Journal of Advertising Education10.2
Journal of East-West Business11★★
Services Marketing Quarterly11★★
Digital Journalism14.1★★
Journal of Financial Services Marketing12.8★★
Cogent Business and Management11.6
Journal of Nonprofit and Public Sector Marketing11★★
Journal of International Marketing13.9★★
Corporate Communications11.4★★
Journal of Global Marketing12.4★★
Journal of Marketing Theory and Practice12.2★★
International Journal of Sustainability in Higher Education13.9★★
Television and New Media12.3★★
Journal of Advertising Research12.1★★
Annual Review of Public Health120.6
Journal of Macromarketing11.9★★