5.0(top 5%)
impact factor
652(top 20%)
papers
48.1K(top 10%)
citations
120(top 5%)
h-index
5.3(top 5%)
impact factor
932
all documents
51.7K
doc citations
181(top 5%)
g-index

Top Articles

#TitleJournalYearCitations
1Toward a Typology of Commitment States among Managers of Born-Global Firms: A Study of Accelerated InternationalizationJournal of International Marketing2007679
2Collaborative and Iterative Translation: An Alternative Approach to Back TranslationJournal of International Marketing2007600
3Entrepreneurship and Marketing Strategy: The SME under GlobalizationJournal of International Marketing2000595
4A Strategic Approach to Internationalization: A Traditional versus a “Born-Global” ApproachJournal of International Marketing2004496
5Addressing Endogeneity in International Marketing Applications of Partial Least Squares Structural Equation ModelingJournal of International Marketing2018475
6Born Global or Gradual Global? Examining the Export Behavior of Small and Medium-Sized EnterprisesJournal of International Marketing2002457
7Cosmopolitanism, Consumer Ethnocentrism, and Materialism: An Eight-Country Study of Antecedents and OutcomesJournal of International Marketing2009429
8Exploratory and Exploitative Learning in New Product Development: A Social Capital Perspective on New Technology Ventures in ChinaJournal of International Marketing2007409
9Managing Images in Different Cultures: A Cross-National Study of Color Meanings and PreferencesJournal of International Marketing2000403
10How Smaller Born-Global Firms Use Networks and Alliances to Overcome Constraints to Rapid InternationalizationJournal of International Marketing2006394
11The Internationalization of Small High-Technology FirmsJournal of International Marketing1999386
12The International Market Entry Choices of Start-Up Companies in High-Technology IndustriesJournal of International Marketing2000381
13On Improving the Conceptual Foundations of International Marketing ResearchJournal of International Marketing2006373
14An Examination of Exploration and Exploitation Capabilities: Implications for Product Innovation and Market PerformanceJournal of International Marketing2007370
15The Characteristics of Joint Ventures in the People's Republic of ChinaJournal of International Marketing1993368
16Cultural Distance and Psychic Distance: Two Peas in a Pod?Journal of International Marketing2006355
17An Exploratory Examination of the Influence of National Culture on Cross-National Product DiffusionJournal of International Marketing2005352
18The EXPERF Scale: A Cross-National Generalized Export Performance MeasureJournal of International Marketing1998347
19Small High-Technology Firms and International High-Technology MarketsJournal of International Marketing2000343
20Guanxi, Trust, and Long-Term Orientation in Chinese Business MarketsJournal of International Marketing2005339
21Living in a Global World: Influence of Consumer Global Orientation on Attitudes toward Global Brands from Developed versus Emerging CountriesJournal of International Marketing2013323
22Identifying Managerial Influences on Exporting: Past Research and Future DirectionsJournal of International Marketing1998322
23The Effects of E-Commerce Drivers on Export Marketing StrategyJournal of International Marketing2007307
24The Effect of Export Marketing Capabilities on Export Performance: An Investigation of Chinese ExportersJournal of International Marketing2003290
25Export Market-Oriented Behavior and Export Performance: Quadratic and Moderating Effects under Differing Degrees of Market Dynamism and InternationalizationJournal of International Marketing2009286
26Governance of International Business Relationships: A Cross-Cultural Study on Alternative Governance ModesJournal of International Marketing2009284
27Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory PerspectiveJournal of International Marketing2015279
28Order of Entry and Performance of Multinational Corporations in an Emerging Market: A Contingent Resource PerspectiveJournal of International Marketing2005278
29Inward-Outward Connections in InternationalizationJournal of International Marketing1993277
30Empirical Research on Export Barriers: Review, Assessment, and SynthesisJournal of International Marketing1995277
31Executive Insights: Real Differences between Local and International Brands: Strategic Implications for International MarketersJournal of International Marketing2004268
32The Complexity of Context: A Service Ecosystems Approach for International MarketingJournal of International Marketing2013268
33An Experiment on the Salience of Country-of-Origin in the Era of Global BrandsJournal of International Marketing1993267
34The Interplay between Global and Local Brands: A Closer Look at Perceived Brand Globalness and Local IconnessJournal of International Marketing2012262
35Joint Ventures in China: A Comparative Study of Japanese, Korean, and U.S. PartnersJournal of International Marketing2001259
36Internationalization of Service SMEs: An Integrated Perspective from the Engineering Consulting SectorJournal of International Marketing1999257
37A Note on Psychological Distance and Export Market SelectionJournal of International Marketing2000249
38The Effects of Perceived Brand Globalness and Perceived Brand Localness in China: Empirical Evidence on Western, Asian, and Domestic RetailersJournal of International Marketing2012243
39Symbolic Value of Foreign Products in the People's Republic of ChinaJournal of International Marketing2003242
40Curbing Foreign Distributor Opportunism: An Examination of Trust, Contracts, and the Legal Environment in International Channel RelationshipsJournal of International Marketing2004242
41Consumer Perception of Product Quality and the Country-of-Origin Effect1Journal of International Marketing1994241
42Service Quality Perceptions and Customer Satisfaction: Evaluating the Role of CultureJournal of International Marketing2004241
43Export Performance: A Conceptualization and Empirical AssessmentJournal of International Marketing1998238
44Are Consumers Really Willing to Pay More for a Favorable Country Image? A Study of Country-of-Origin Effects on Willingness to PayJournal of International Marketing2012238
45Relationship Capabilities, Quality, and Innovation as Determinants of Export PerformanceJournal of International Marketing2009228
46The Application of the Technology Acceptance Model under Different Cultural Contexts: The Case of Online Shopping AdoptionJournal of International Marketing2014223
47Will the Real-World Citizen Please Stand Up! The Many Faces of Cosmopolitan Consumer BehaviorJournal of International Marketing2002222
48Socio-Cultural Distance and the Choice of Joint Ventures: A Contingency PerspectiveJournal of International Marketing1994221
49Brand Origin Identification by Consumers: A Classification PerspectiveJournal of International Marketing2008221
50The Key Role of Managers’ Values in Exporting: Influence on Customer Responsiveness and Export PerformanceJournal of International Marketing2010220