| # | Title | Journal | Year | Citations |
|---|
| 1 | Beyond Baron and Kenny: Statistical Mediation Analysis in the New Millennium | Communication Monographs | 2009 | 6,920 |
| 2 | Putting the fear back into fear appeals: The extended parallel process model | Communication Monographs | 1992 | 2,703 |
| 3 | Partial, conditional, and moderated moderated mediation: Quantification, inference, and interpretation | Communication Monographs | 2018 | 1,414 |
| 4 | Narration as a human communication paradigm: The case of public moral argument | Communication Monographs | 1984 | 1,106 |
| 5 | Fear control and danger control: A test of the extended parallel process model (EPPM) | Communication Monographs | 1994 | 1,072 |
| 6 | On the Nature of Reactance and its Role in Persuasive Health Communication | Communication Monographs | 2005 | 1,033 |
| 7 | Ambiguity as strategy in organizational communication | Communication Monographs | 1984 | 882 |
| 8 | Goodwill: A reexamination of the construct and its measurement | Communication Monographs | 1999 | 784 |
| 9 | Rethinking ethnography: Towards a critical cultural politics | Communication Monographs | 1991 | 656 |
| 10 | Nonverbal expectancy violations: Model elaboration and application to immediacy behaviors | Communication Monographs | 1988 | 570 |
| 11 | The Parasocial Contact Hypothesis | Communication Monographs | 2005 | 569 |
| 12 | Verbal aggressiveness: An interpersonal model and measure | Communication Monographs | 1986 | 561 |
| 13 | The impact of Confucianism on interpersonal relationships and communication patterns in east Asia | Communication Monographs | 1988 | 513 |
| 14 | Critical rhetoric: Theory and praxis | Communication Monographs | 1989 | 487 |
| 15 | Validation and measurement of the fundamental themes of relational communication | Communication Monographs | 1987 | 425 |
| 16 | The fundamental topoi of relational communication | Communication Monographs | 1984 | 415 |
| 17 | Relational maintenance strategies and equity in marriage | Communication Monographs | 1992 | 412 |
| 18 | Beyond persuasion: A proposal for an invitational rhetoric | Communication Monographs | 1995 | 399 |
| 19 | From cooperative to motivated information sharing in groups: moving beyond the hidden profile paradigm | Communication Monographs | 2004 | 396 |
| 20 | On the various and changing meanings of organizational membership: A field study of organizational identification | Communication Monographs | 1983 | 383 |
| 21 | Communication in the management of uncertainty: The case of persons living with HIV or AIDS | Communication Monographs | 2000 | 358 |
| 22 | A meta‐analytical review of the relationship between teacher immediacy and student learning | Communication Monographs | 2004 | 339 |
| 23 | Offering a candidate answer: An information seeking strategy | Communication Monographs | 1988 | 337 |
| 24 | The narrative paradigm: An elaboration | Communication Monographs | 1985 | 331 |
| 25 | The political function of narrative in organizations | Communication Monographs | 1987 | 326 |
| 26 | Legitimation endeavors: Impression management strategies used by an organization in crisis | Communication Monographs | 1994 | 313 |
| 27 | Accuracy in detecting truths and lies: Documenting the “veracity effect” | Communication Monographs | 1999 | 311 |
| 28 | Information manipulation theory | Communication Monographs | 1992 | 299 |
| 29 | Gesture as communication I: Its coordination with gaze and speech | Communication Monographs | 1993 | 299 |
| 30 | Meta-analytic evidence for the persuasive effect of narratives on beliefs, attitudes, intentions, and behaviors | Communication Monographs | 2016 | 295 |
| 31 | Face and facework in conflict: a cross-cultural comparison of China, Germany, Japan, and the United States | Communication Monographs | 2001 | 286 |
| 32 | All Joking Aside: A Serious Investigation into the Persuasive Effect of Funny Social Issue Messages | Communication Monographs | 2007 | 284 |
| 33 | A Meta-Analysis of Research on Inoculation Theory | Communication Monographs | 2010 | 283 |
| 34 | Crowdsourcing research: Data collection with Amazon’s Mechanical Turk | Communication Monographs | 2018 | 281 |
| 35 | Reciprocity in negotiations: An analysis of bargaining interaction | Communication Monographs | 1982 | 280 |
| 36 | The unwillingness‐to‐communicate scale: Development and validation | Communication Monographs | 1976 | 272 |
| 37 | Validity of the PRCA as an index of oral communication apprehension | Communication Monographs | 1978 | 269 |
| 38 | How to unring the bell: A meta-analytic approach to correction of misinformation | Communication Monographs | 2018 | 259 |
| 39 | 2002—a research odyssey: Toward the development of a communication theory of identity | Communication Monographs | 1993 | 257 |
| 40 | Primary and secondary goals in the production of interpersonal influence messages | Communication Monographs | 1989 | 255 |
| 41 | The logic of message design: Individual differences in reasoning about communication | Communication Monographs | 1988 | 246 |
| 42 | A meta-analysis of the effects of viewing U.S. presidential debates | Communication Monographs | 2003 | 239 |
| 43 | Measuring routine and strategic relational maintenance: Scale revision, sex versus gender roles, and the prediction of relational characteristics | Communication Monographs | 2000 | 231 |
| 44 | A naturalistic study of the meanings of touch | Communication Monographs | 1985 | 225 |
| 45 | Compliance‐gaining message strategies: A typology and some findings concerning effects of situational differences | Communication Monographs | 1977 | 218 |
| 46 | Test of an argumentative skill deficiency model of interspousal violence | Communication Monographs | 1989 | 208 |
| 47 | A Meta-Analytical Review of Family Communication Patterns and their Associations with Information Processing, Behavioral, and Psychosocial Outcomes | Communication Monographs | 2008 | 208 |
| 48 | The leader‐member exchange patterns of women leaders in industry: A discourse analysis | Communication Monographs | 1993 | 207 |
| 49 | Anger, fear, uncertainty, and attitudes: a test of the cognitive-functional model | Communication Monographs | 2002 | 207 |
| 50 | Take This Job and … : Quitting and Other Forms of Resistance to Workplace Bullying | Communication Monographs | 2006 | 203 |
