6.7(top 5%)
impact factor
2.6K(top 10%)
papers
471.2K(top 1%)
citations
326(top 1%)
h-index
6.8(top 5%)
impact factor
3.2K
all documents
512.1K
doc citations
576(top 1%)
g-index

Top Articles

#TitleJournalYearCitations
1Reconsidering Baron and Kenny: Myths and Truths about Mediation AnalysisJournal of Consumer Research20107,716
2Possessions and the Extended SelfJournal of Consumer Research19886,002
3The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and FunJournal of Consumer Research19825,480
4Consumers and Their Brands: Developing Relationship Theory in Consumer ResearchJournal of Consumer Research19985,245
5Measuring the Involvement ConstructJournal of Consumer Research19854,383
6Work and/or Fun: Measuring Hedonic and Utilitarian Shopping ValueJournal of Consumer Research19944,125
7A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer ResearchJournal of Consumer Research20034,031
8Assessing Measurement Invariance in Cross‐National Consumer ResearchJournal of Consumer Research19983,791
9Brand CommunityJournal of Consumer Research20013,727
10Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of InvolvementJournal of Consumer Research19833,360
11Dimensions of Consumer ExpertiseJournal of Consumer Research19873,328
12The Theory of Reasoned Action: A Meta-Analysis of Past Research with Recommendations for Modifications and Future ResearchJournal of Consumer Research19882,717
13The Persuasion Knowledge Model: How People Cope with Persuasion AttemptsJournal of Consumer Research19942,507
14Self-Concept in Consumer Behavior: A Critical ReviewJournal of Consumer Research19822,496
15Conjoint Analysis in Consumer Research: Issues and OutlookJournal of Consumer Research19782,463
16Cognitive, Affective, and Attribute Bases of the Satisfaction ResponseJournal of Consumer Research19932,334
17A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and ValidationJournal of Consumer Research19922,291
18A Multistage Model of Customers' Assessments of Service Quality and ValueJournal of Consumer Research19912,265
19Consumer Culture Theory (CCT): Twenty Years of ResearchJournal of Consumer Research20052,263
20A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in HotelsJournal of Consumer Research20082,242
21Constructive Consumer Choice ProcessesJournal of Consumer Research19982,064
22Analysis and Interpretation of Qualitative Data in Consumer ResearchJournal of Consumer Research19942,058
23Who is the Celebrity Endorser? Cultural Foundations of the Endorsement ProcessJournal of Consumer Research19892,030
24A Meta-Analysis of Cronbach's Coefficient AlphaJournal of Consumer Research19941,961
25Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer GoodsJournal of Consumer Research19861,939
26River Magic: Extraordinary Experience and the Extended Service EncounterJournal of Consumer Research19931,868
27Social Ties and Word-of-Mouth Referral BehaviorJournal of Consumer Research19871,828
28Social Desirability Bias and the Validity of Indirect QuestioningJournal of Consumer Research19931,818
29Content Analysis in Consumer ResearchJournal of Consumer Research19771,801
30Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity PerspectiveJournal of Consumer Research19911,636
31The Role of Involvement in Attention and Comprehension ProcessesJournal of Consumer Research19881,561
32Access-Based Consumption: The Case of Car Sharing: Table 1.Journal of Consumer Research20121,561
33Subcultures of Consumption: An Ethnography of the New BikersJournal of Consumer Research19951,551
34Measurement of Consumer Susceptibility to Interpersonal InfluenceJournal of Consumer Research19891,538
35The Dimensionality of Consumption Emotion Patterns and Consumer SatisfactionJournal of Consumer Research19911,536
36Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity HypothesisJournal of Consumer Research19821,517
37Heart and Mind in Conflict: the Interplay of Affect and Cognition in Consumer Decision MakingJournal of Consumer Research19991,509
38The Effects of Product Class Knowledge on Information Search BehaviorJournal of Consumer Research19851,496
39Assessing the Dimensionality and Structure of the Consumption Experience: Evaluation, Feeling, and SatisfactionJournal of Consumer Research19931,452
40Choice Based on Reasons: The Case of Attraction and Compromise EffectsJournal of Consumer Research19891,451
41Consumer Socialization of Children: A Retrospective Look At Twenty‐Five Years of ResearchJournal of Consumer Research19991,430
42Influentials, Networks, and Public Opinion FormationJournal of Consumer Research20071,416
43Designing Research for ApplicationJournal of Consumer Research19811,409
44Reference Group Influence on Product and Brand Purchase DecisionsJournal of Consumer Research19821,402
45Materialism: Trait Aspects of Living in the Material WorldJournal of Consumer Research19851,400
46The Buying ImpulseJournal of Consumer Research19871,394
47A Model of Perceived Risk and Intended Risk-Handling ActivityJournal of Consumer Research19941,385
48Measuring Emotions in the Consumption ExperienceJournal of Consumer Research19971,384
49Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and BrandingJournal of Consumer Research20021,348
50The Sacred and the Profane in Consumer Behavior: Theodicy on the OdysseyJournal of Consumer Research19891,335