# | Title | Journal | Year | Citations |
---|
1 | Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis | Journal of Consumer Research | 2010 | 7,716 |
2 | Possessions and the Extended Self | Journal of Consumer Research | 1988 | 6,002 |
3 | The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun | Journal of Consumer Research | 1982 | 5,480 |
4 | Consumers and Their Brands: Developing Relationship Theory in Consumer Research | Journal of Consumer Research | 1998 | 5,245 |
5 | Measuring the Involvement Construct | Journal of Consumer Research | 1985 | 4,383 |
6 | Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value | Journal of Consumer Research | 1994 | 4,125 |
7 | A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research | Journal of Consumer Research | 2003 | 4,031 |
8 | Assessing Measurement Invariance in Cross‐National Consumer Research | Journal of Consumer Research | 1998 | 3,791 |
9 | Brand Community | Journal of Consumer Research | 2001 | 3,727 |
10 | Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement | Journal of Consumer Research | 1983 | 3,360 |
11 | Dimensions of Consumer Expertise | Journal of Consumer Research | 1987 | 3,328 |
12 | The Theory of Reasoned Action: A Meta-Analysis of Past Research with Recommendations for Modifications and Future Research | Journal of Consumer Research | 1988 | 2,717 |
13 | The Persuasion Knowledge Model: How People Cope with Persuasion Attempts | Journal of Consumer Research | 1994 | 2,507 |
14 | Self-Concept in Consumer Behavior: A Critical Review | Journal of Consumer Research | 1982 | 2,496 |
15 | Conjoint Analysis in Consumer Research: Issues and Outlook | Journal of Consumer Research | 1978 | 2,463 |
16 | Cognitive, Affective, and Attribute Bases of the Satisfaction Response | Journal of Consumer Research | 1993 | 2,334 |
17 | A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation | Journal of Consumer Research | 1992 | 2,291 |
18 | A Multistage Model of Customers' Assessments of Service Quality and Value | Journal of Consumer Research | 1991 | 2,265 |
19 | Consumer Culture Theory (CCT): Twenty Years of Research | Journal of Consumer Research | 2005 | 2,263 |
20 | A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels | Journal of Consumer Research | 2008 | 2,242 |
21 | Constructive Consumer Choice Processes | Journal of Consumer Research | 1998 | 2,064 |
22 | Analysis and Interpretation of Qualitative Data in Consumer Research | Journal of Consumer Research | 1994 | 2,058 |
23 | Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process | Journal of Consumer Research | 1989 | 2,030 |
24 | A Meta-Analysis of Cronbach's Coefficient Alpha | Journal of Consumer Research | 1994 | 1,961 |
25 | Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods | Journal of Consumer Research | 1986 | 1,939 |
26 | River Magic: Extraordinary Experience and the Extended Service Encounter | Journal of Consumer Research | 1993 | 1,868 |
27 | Social Ties and Word-of-Mouth Referral Behavior | Journal of Consumer Research | 1987 | 1,828 |
28 | Social Desirability Bias and the Validity of Indirect Questioning | Journal of Consumer Research | 1993 | 1,818 |
29 | Content Analysis in Consumer Research | Journal of Consumer Research | 1977 | 1,801 |
30 | Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective | Journal of Consumer Research | 1991 | 1,636 |
31 | The Role of Involvement in Attention and Comprehension Processes | Journal of Consumer Research | 1988 | 1,561 |
32 | Access-Based Consumption: The Case of Car Sharing: Table 1. | Journal of Consumer Research | 2012 | 1,561 |
33 | Subcultures of Consumption: An Ethnography of the New Bikers | Journal of Consumer Research | 1995 | 1,551 |
34 | Measurement of Consumer Susceptibility to Interpersonal Influence | Journal of Consumer Research | 1989 | 1,538 |
35 | The Dimensionality of Consumption Emotion Patterns and Consumer Satisfaction | Journal of Consumer Research | 1991 | 1,536 |
36 | Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis | Journal of Consumer Research | 1982 | 1,517 |
37 | Heart and Mind in Conflict: the Interplay of Affect and Cognition in Consumer Decision Making | Journal of Consumer Research | 1999 | 1,509 |
38 | The Effects of Product Class Knowledge on Information Search Behavior | Journal of Consumer Research | 1985 | 1,496 |
39 | Assessing the Dimensionality and Structure of the Consumption Experience: Evaluation, Feeling, and Satisfaction | Journal of Consumer Research | 1993 | 1,452 |
40 | Choice Based on Reasons: The Case of Attraction and Compromise Effects | Journal of Consumer Research | 1989 | 1,451 |
41 | Consumer Socialization of Children: A Retrospective Look At Twenty‐Five Years of Research | Journal of Consumer Research | 1999 | 1,430 |
42 | Influentials, Networks, and Public Opinion Formation | Journal of Consumer Research | 2007 | 1,416 |
43 | Designing Research for Application | Journal of Consumer Research | 1981 | 1,409 |
44 | Reference Group Influence on Product and Brand Purchase Decisions | Journal of Consumer Research | 1982 | 1,402 |
45 | Materialism: Trait Aspects of Living in the Material World | Journal of Consumer Research | 1985 | 1,400 |
46 | The Buying Impulse | Journal of Consumer Research | 1987 | 1,394 |
47 | A Model of Perceived Risk and Intended Risk-Handling Activity | Journal of Consumer Research | 1994 | 1,385 |
48 | Measuring Emotions in the Consumption Experience | Journal of Consumer Research | 1997 | 1,384 |
49 | Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding | Journal of Consumer Research | 2002 | 1,348 |
50 | The Sacred and the Profane in Consumer Behavior: Theodicy on the Odyssey | Journal of Consumer Research | 1989 | 1,335 |