skip to main content
10.1145/3178876.3186043acmotherconferencesArticle/Chapter ViewAbstractPublication PageswwwConference Proceedingsconference-collections
research-article
Free Access

Incentive-Compatible Diffusion

Authors Info & Claims
Published:10 April 2018Publication History

ABSTRACT

Our work bridges the literature on incentive-compatible mechanism design and the literature on diffusion algorithms. We introduce the study of finding an incentive-compatible (strategy-proof) mechanism for selecting an influential vertex in a directed graph (e.g. Twitter»s network). The goal is to devise a mechanism with a bounded ratio between the maximal influence and the influence of the selected user, and in which no user can improve its probability of being selected by following or unfollowing other users. We introduce the Two Path mechanism which is based on the idea of selecting the vertex that is the first intersection of two independent random walks in the network. The Two Path mechanism is incentive compatible on directed acyclic graphs (DAGs), and has a finite approximation ratio on natural subfamilies of DAGs. Simulations indicate that this mechanism is suitable for practical uses.

References

  1. 2017. Wikipedia. (October 2017 2017). http://en.wikipedia.org/wiki/PageRank# Simplified_algorithmGoogle ScholarGoogle Scholar
  2. Noga Alon, Felix Fischer, Ariel Procaccia, and Moshe Tennenholtz. 2011. Sum of Us: Strategyproof Selection from the Selectors. In Proceedings of the 13th Conference on Theoretical Aspects of Rationality and Knowledge (TARK XIII). ACM, New York, NY, USA, 101--110. Google ScholarGoogle ScholarDigital LibraryDigital Library
  3. Reid Andersen, Christian Borgs, Jennifer Chayes, Uriel Feige, Abraham Flaxman, Adam Kalai, Vahab Mirrokni, and Moshe Tennenholtz. 2008. Trust-based Recommendation Systems: An Axiomatic Approach. In Proceedings of the 17th International Conference on World Wide Web (WWW '08). ACM, New York, NY, USA, 199--208. Google ScholarGoogle ScholarDigital LibraryDigital Library
  4. Sofía Aparicio, Javier Villazón-Terrazas, and Gonzalo Álvarez. 2015. A Model for Scale-Free Networks: Application to Twitter. Entropy 17 (2015), 5848--5867.Google ScholarGoogle ScholarCross RefCross Ref
  5. Haris Aziz, Omer Lev, Nicholas Mattei, Jeffrey S. Rosenschein, and Toby Walsh. 2016. Strategyproof Peer Selection: Mechanisms, Analyses, and Experiments. In Proceedings of the Thirtieth AAAI Conference on Artificial Intelligence (AAAI'16). AAAI Press, 390--396. http://dl.acm.org/citation.cfm?id=3015812.3015872 Google ScholarGoogle ScholarDigital LibraryDigital Library
  6. Albert-László Barabási and Réka Albert. 1999. Emergence of Scaling in Random Networks. Science 286, 5439 (1999), 509--512. arXiv:http://science.sciencemag.org/content/286/5439/509.full.pdfGoogle ScholarGoogle Scholar
  7. Stefan Bornholdt and Heinz Georg Schuster (Eds.). 2003. Handbook of Graphs and Networks: From the Genome to the Internet. John Wiley & Sons, Inc., New York, NY, USA. Google ScholarGoogle ScholarDigital LibraryDigital Library
  8. Sergey Brin and Lawrence Page. 1998. The Anatomy of a Large-scale Hypertextual Web Search Engine. Comput. Netw. ISDN Syst. 30, 1--7 (April 1998), 107--117. Google ScholarGoogle ScholarDigital LibraryDigital Library
  9. Guido Caldarelli. 2007. Scale-Free Networks. Oxford University Press.Google ScholarGoogle Scholar
  10. S. N. Dorogovtsev and J. F. F. Mendes. 2002. Evolution of networks. Advances in Physics 51 (June 2002), 1079--1187. arXiv:cond-mat/0106144Google ScholarGoogle Scholar
  11. S. N. Dorogovtsev, J. F. F. Mendes, and A. N. Samukhin. 2000. Structure of Growing Networks with Preferential Linking. Physical Review Letters 85 (Nov. 2000), 4633-- 4636. arXiv:cond-mat/0004434Google ScholarGoogle Scholar
  12. David Easley and Jon Kleinberg. 2010. Networks, Crowds, and Markets: Reasoning about a Highly Connected World. Cambridge University Press. Google ScholarGoogle ScholarDigital LibraryDigital Library
  13. Scott L. Feld. 1991. Why Your Friends Have More Friends Than You Do. Amer. J. Sociology 96, 6 (1991), 1464--1477. http://www.jstor.org/stable/2781907Google ScholarGoogle ScholarCross RefCross Ref
  14. Felix Fischer and Max Klimm. 2014. Optimal Impartial Selection. In Proceedings of the Fifteenth ACM Conference on Economics and Computation (EC '14). ACM, New York, NY, USA, 803--820. Google ScholarGoogle ScholarDigital LibraryDigital Library
  15. J. Goldenberg, B. Libai, and Muller. 2001. Using complex systems analysis to advance marketing theory development. Academy of Marketing Science Review (2001).Google ScholarGoogle Scholar
  16. Jacob Goldenberg, Barak Libai, and Eitan Muller. 2001. Talk of the Network: A Complex Systems Look at the Underlying Process of Word-of-Mouth. Marketing Letters 12, 3 (2001), 211--223.Google ScholarGoogle ScholarCross RefCross Ref
  17. S. Gualdi, M. Medo, and Y.-C. Zhang. 2011. Influence, originality and similarity in directed acyclic graphs. EPL (Europhysics Letters) 96, 1 (2011), 18004. http: //stacks.iop.org/0295--5075/96/i=1/a=18004Google ScholarGoogle ScholarCross RefCross Ref
  18. Ron Holzman and Hervé Moulin. 2013. Impartial Nominations for a Prize. Econometrica 81, issue 1 (2013), 173-196.Google ScholarGoogle Scholar
  19. David Kempe, Jon Kleinberg, and Éva Tardos. 2003. Maximizing the Spread of Influence Through a Social Network. In Proceedings of the Ninth ACM SIGKDD International Conference on Knowledge Discovery and Data Mining (KDD '03). ACM, New York, NY, USA, 137--146. Google ScholarGoogle ScholarDigital LibraryDigital Library
  20. David Kurokawa, Omer Lev, Jamie Morgenstern, and Ariel D. Procaccia. 2015. Impartial Peer Review. In Proceedings of the 24th International Conference on Artificial Intelligence (IJCAI'15). AAAI Press, 582--588. http://dl.acm.org/citation. cfm?id=2832249.2832330 Google ScholarGoogle ScholarDigital LibraryDigital Library
  21. Silvio Lattanzi and Yaron Singer. 2015. The Power of Random Neighbors in Social Networks. In Proceedings of the Eighth ACM International Conference on Web Search and Data Mining (WSDM '15). ACM, New York, NY, USA, 77--86. Google ScholarGoogle ScholarDigital LibraryDigital Library
  22. Beiming Sun and Vincent TY Ng. 2012. Identifying Influential Users by Their Postings in Social Networks. In Proceedings of the 3rd International Workshop on Modeling Social Media (MSM '12). ACM, New York, NY, USA, 1--8. Google ScholarGoogle ScholarDigital LibraryDigital Library
  23. Shohei Tamura. 2016. Characterizing minimal impartial rules for awarding prizes. Games and Economic Behavior 95, Supplement C (2016), 41 -- 46.Google ScholarGoogle ScholarCross RefCross Ref
  24. Michael Trusov, Anand V. Bodapati, and Randolph E. Bucklin. 2010. Determining Influential Users in Internet Social Networks. Journal of Marketing Research 47, 4 (2010), 643--658.Google ScholarGoogle ScholarCross RefCross Ref
  25. Yufeng Wang, Athanasios V. Vasilakos, Qun Jin, and Jianhua Ma. 2015. PPRank: Economically Selecting Initial Users for Influence Maximization in Social Networks. IEEE Systems Journal PP (Jan. 2015), 1--12. Issue 99.Google ScholarGoogle Scholar

Index Terms

  1. Incentive-Compatible Diffusion

          Recommendations

          Comments

          Login options

          Check if you have access through your login credentials or your institution to get full access on this article.

          Sign in
          • Published in

            cover image ACM Other conferences
            WWW '18: Proceedings of the 2018 World Wide Web Conference
            April 2018
            2000 pages
            ISBN:9781450356398

            Copyright © 2018 ACM

            Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

            Publisher

            International World Wide Web Conferences Steering Committee

            Republic and Canton of Geneva, Switzerland

            Publication History

            • Published: 10 April 2018

            Permissions

            Request permissions about this article.

            Request Permissions

            Check for updates

            Qualifiers

            • research-article

            Acceptance Rates

            WWW '18 Paper Acceptance Rate170of1,155submissions,15%Overall Acceptance Rate1,899of8,196submissions,23%

          PDF Format

          View or Download as a PDF file.

          PDF

          eReader

          View online with eReader.

          eReader

          HTML Format

          View this article in HTML Format .

          View HTML Format