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Rebuilding Trust: Ireland’s CSR Plan in the Light of Caritas in Veritate

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Abstract

This paper seeks to contribute to the discussion on national corporate social responsibility (CSR) plans from the perspectives of the three logics as articulated in Caritas in Veritate, by using the Irish national CSR plan as an example. Good for Business, Good for the Community: Irelands National Plan on Corporate Social Responsibility 2014–2016 maintains that CSR activities can enable organisations to build relationships and trust with communities. One of the consequences of the 2008 financial crisis was the decrease in trust in banking systems and in business more broadly. It is well recognised that relationships of trust are essential to the life of the market, the state and civil society. Pope Emeritus Benedict XVI’s Caritas in Veritate contends that corresponding to the life of the market, the state and civil society are three logics: the logic of exchange (i.e. giving to acquire), the logic of public obligation (i.e. giving through duty) and the logic of gift (i.e. giving due to solidarity). This paper proposes that the normative framework of the three logics of Caritas in Veritate can be read into the Irish national CSR plan. This paper argues that the examples of CSR initiatives proffered by the plan could point organisations in the direction of the logic of gift and therefore enable the rebuilding of relationships of trust with citizens and communities.

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Notes

  1. As a result of this, there have been various discussions about the role of governments in driving CSR (de la Cuesta González and Valor Martinez 2004; Steurer 2010).

  2. For example, Austria, Belgium, Germany, UK and France (de la Cuesta González and Valor Martinez 2004).

  3. However, the focus of this article is not to present a compendious examination of CSR.

  4. Boatright (1997, p. 356) states that “the concept of corporate social responsibility is often expressed as the voluntary assumption of responsibilities that go beyond the purely economic and legal responsibilities of business firms” (also see Piacentini et al. 2000; Aaronson 2005; Herrmann 2004). Van Marrewijk (2003, p. 102) too notes that “… corporate sustainability and, CSR refer to company activities—voluntary by definition—demonstrating the inclusion of social and environmental concerns in business operations and in interactions with stakeholders.”

  5. For an examination of the development of CSR in the EU, see De Schutter (2008).

  6. The European Commission is viewed as a major promoter behind CSR (Aßländer 2011; Breitbarth et al. 2009).

  7. Aalbers (2009, p. 40) points to the fact that “financial globalisation’s impacts are logically speaking global, but that doesn’t mean the impacts are the same around the globe”.

  8. Irish Independent (01/07/2011). http://www.independent.ie/business/irish/anglo-irish-bank-renamed-irish-bank-resolution-corporation-26748755.html.

  9. Although Irish citizens had to deal with austerity measures in recent years, it was the introduction of domestic water charges that sparked many protests across Ireland. The issue of water charges has resurfaced again in the formation of a minority Government arising from the 2016 General Elections.

  10. As of March 2016a. See the Central Statistics Office’s Monthly Unemployment at: http://www.cso.ie/en/releasesandpublications/er/mue/monthlyunemploymentmarch2016/.

  11. See the Central Statistics Office’s Seasonally Adjusted Standardised Unemployment Rates (SUR) at: http://www.cso.ie/en/statistics/labourmarket/principalstatistics/seasonallyadjustedstandardisedunemploymentratessur/.

  12. As of May 2016.

  13. As of May 2016.

  14. Following in the tradition of Catholic Social Teaching, this paper takes public obligation also to refer to issues of distributive and social justice: “… the social doctrine of the Church has unceasingly highlighted the importance of distributive justice and social justice for the market economy, not only because it belongs within a broader social and political context, but also because of the wider network of relations within which it operates” (Benedict XVI 2009, #35).

  15. Although it could be maintained that the socialisation of banking debts is an example where the Irish State did not apply this division.

  16. To go beyond the logics of exchange and obligation does not mean to exclude these logics or to exclude the respective requirements of either commutative or social justice (Benedict XVI 2009).

  17. The dissemination of knowledge about CSR and the acknowledgement of activities as examples of CSR in practice remains an issue. In 2015, after the publication of the National Plan, a survey was conducted among the members of the Irish Small and Medium Enterprises Association (ISME) about their policies and CSR activities which provided an interesting gauge regarding the level of understanding and activity regarding CSR. Of the 609 businesses that responded to the question—Are you/your business active in CSR practices?—54 % said ‘yes’ and 30 % said ‘no’ and 16 % said ‘don’t know’ (ISME 2015, p. 8). Yet, at the same time the survey found that “… a larger number of companies are engaging in CSR practices than had ticked ‘yes’ for this initial question” (ISME 2015, p. 8). One of the findings of the survey was that SMEs do make an important contribution to their local communities in which they operate whether it be through the donation of finance, finance, time and goods and that such activates are increasing. However such activates are often not recorded or reported on in the company and therefore are not noticed or acknowledged (ISME 2015).

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Kearns, A.J. Rebuilding Trust: Ireland’s CSR Plan in the Light of Caritas in Veritate . J Bus Ethics 146, 845–857 (2017). https://doi.org/10.1007/s10551-016-3238-z

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