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An Alternative Heterotopia Against Consumer Culture: Time Banking Project as a New Perspective Into the Gift Economy in Network Society

An Alternative Heterotopia Against Consumer Culture: Time Banking Project as a New Perspective Into the Gift Economy in Network Society

Nilnur Tandaçgüneş Kahraman
Copyright: © 2019 |Pages: 24
ISBN13: 9781522569985|ISBN10: 1522569987|EISBN13: 9781522569992
DOI: 10.4018/978-1-5225-6998-5.ch005
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MLA

Kahraman, Nilnur Tandaçgüneş. "An Alternative Heterotopia Against Consumer Culture: Time Banking Project as a New Perspective Into the Gift Economy in Network Society." Handbook of Research on Examining Cultural Policies Through Digital Communication, edited by Betül Önay Dogan and Derya Gül Ünlü, IGI Global, 2019, pp. 97-120. https://doi.org/10.4018/978-1-5225-6998-5.ch005

APA

Kahraman, N. T. (2019). An Alternative Heterotopia Against Consumer Culture: Time Banking Project as a New Perspective Into the Gift Economy in Network Society. In B. Önay Dogan & D. Gül Ünlü (Eds.), Handbook of Research on Examining Cultural Policies Through Digital Communication (pp. 97-120). IGI Global. https://doi.org/10.4018/978-1-5225-6998-5.ch005

Chicago

Kahraman, Nilnur Tandaçgüneş. "An Alternative Heterotopia Against Consumer Culture: Time Banking Project as a New Perspective Into the Gift Economy in Network Society." In Handbook of Research on Examining Cultural Policies Through Digital Communication, edited by Betül Önay Dogan and Derya Gül Ünlü, 97-120. Hershey, PA: IGI Global, 2019. https://doi.org/10.4018/978-1-5225-6998-5.ch005

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Abstract

The purpose of this chapter is to discuss the heterotopia phenomenon in light of utopian function defined by Ernst Bloch that has created utopian movements from past to present. This is in The Principles of Hope and based on new cultural policies of a developing network society. It aims to make a contribution to the literature of cultural studies regarding new media by dealing with the ethos of phenomenon via sociologic, philosophic, and marketing perspectives. To this effect, the relation between the social network, one of the productions of cultural policies that are closely related to social media platforms nowadays and the consumption culture, is the focus of the study. In the analysis, the study deals with zumbara.com case, a time banking project based on a gift economy that is chosen in regard to the topic.

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